February 4, 2013

Animated Google AdSense Ads [Videos]



Google AdSense

As it would seem, Google is putting up quite some effort into improving upon their AdSense program. A couple of months ago, we saw new, larger ad units released by Google, and this was just one of the many features introduced in 2012. More recently - this week in fact, Google introduced free video-ad serving for people using Doubleclick For Publishers. And now, it seems like Google is introducing a whole new feature - animated ads for AdSense. This could well be one of the biggest changes in years!

Recommended for you;

Animated ads?


Yep, that's right! Animated Ads! Google is working on ads that will animate, i.e. reform and change their formatting when you hover your mouse over them. Previously, ads could only be highlighted upon mouse-over. But now, they will change their fonts and reform themselves!

Initially, you can spot these ads from the large title text font sizes, with arrows next to them. When you over over them, these ad titles will change their size, and the ad will animate into a normal looking ad with more information such as link etc. You can then click them as you please (not that we'd recommend it, what with Google getting all paranoid on self-clicking :P).

If you want to check these ads out, check out these videos posted by @incrediBILL at WebmasterWorld.


Here is another video for the skyscraper ad unit.

Why can't you see animated ads on your site?

If you don't see these kind of ads on your website, don't worry. We don't see them either. I just noticed them on other websites, and considered them worth mentioning. Google is only experimenting with this stuff, and there has been no official announcement. So we can't say anything yet, because we don't know whether Google intends to keep this feature, or withdraw it - it  might depend on statistics and user feedback.

From the looks of it, not all ad units are animated. Presently, the 160x600 and 336x280, and some others show this feature. If some other ad unit is working for you, then feel free to tell us about it in the comments below!

What could this mean?

As a publisher, this could mean a lot for you. I am talking from the revenue point of view. These new ads sure are attractive (your opinion on this might differ), and can serve to boost your CTR. But we can't be sure of anything just yet. For all we know, they might reduce CTR, and even slow down your blog!

It could also mean that Google is trying viciously to get back on its AdSense game, and make people realize that AdSense is just as good now as it was (long ago). Whatever will actually happen though, is something for time to decide.

Do you see these ads on your site? If so, please tell us about them, and also share whether or not they've had any effect on your CTR. Stay happy, and keep sharing :)




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  1. I am daily reader mybloggertricks, all mbt team is best ever MBT always shear great ideas
    KutebKhana

    ReplyDelete
  2. But how to add animated ads? is it available for bloggers?

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  3. Hey Qasim Zaib!
    This is a Wonderful information. Thank You for the great Google AdSense News(Post)!
    MBB

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  4. in my blog BLOGGER Tips and Tricks! sometimes animated sometimes not, what happen? can you tell me how to add this animated adsense?

    Thanks Mybloggertricks Staff.

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  5. This comment has been removed by the author.

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  6. It's really a great post for me. Thanks for share.

    Good Blogging

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  7. This comment has been removed by the author.

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  8. MBT is the best.Thank you guys for this wonderful article :)
    ------------------------------------------------
    http://dailytechnology.blogspot.com

    ReplyDelete
  9. Awesome information :)

    Regards
    Rahul Kashyap
    Blog: SDMMovies.com

    ReplyDelete
  10. I want animated ads on my blog.

    Regards
    Blogs Daddy

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  11. Nice Job. Really This info is helpful for all the webmaster and bloggers. Find all Kind of Tips and Tricks here.

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  12. This comment has been removed by the author.

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  13. @Zubair Zia well Zubair, that's kind of the gist of the debate here :P Google is introducing this feature automatically, so no need to worry about implementation just yet. Just wait and see if you get these ads

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  14. @adrian lucernas Google will introduce these changes automatically. So sit back and wait for it to come ;)

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  15. CONGRATS TO ALL MBT TEAM FOR THE PR5...
    HOPE YOU ALL THE BEST<< YOU ARE OUR TEACHERS!!

    ReplyDelete
  16. That sounds cool buddy.. Thanks for the Info

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  17. Wow thats rreally Awesome
    I am sue these video (Animated) Ads from Adsense will boost the earnings and will have High CPC.
    TricksMe.in

    ReplyDelete
  18. Informative post.Thanks for sharing
    www.infysoftware.blogspot.com

    ReplyDelete
  19. Hi VISIT FOR MORE HELP
    www.pakmobinfo.blogspot.com

    conversion tricks

    ReplyDelete
  20. My site has the animated ads and my CTR and earnings have gone down big time. :( I can see why too with those type of ads. They will only display the title really big with no text underneath to describe it. The title is not appealing enough to attract the eye over to the ads. The text that explains the ad is what attracts the readers, not the title. The only way to see the text is to hover over the title, but nobody is hovering over the ads because the title doesn't have enough info to attract them.

    ReplyDelete