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October 22, 2014

How Is The Penguin 3.0 Update Effecting Websites?

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Penguin 3.0
Google is in the process of rolling out the next iteration of its Penguin filter, which is being dubbed by SEOs as Penguin 3.0, since it a major update and over an year in the coming. The original filter was introduced in 2012 and it was designed to target sites deemed to be spammy, especially those violating Google's guidelines regarding link-building. Google has improved this filter and the Penguin 3.0 is said to be much more efficient. Let's take a look at just how it is effecting websites worldwide.

October 20, 2014

Google Rolls Out Penguin 3.0 Algorithm Update

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Google algorithm updates
Google has updated its Penguin algorithm with the new 3.0 iteration, making it a major update since last year when Penguin 2.0 was rolled out. The original filter was introduced in 2012 and it was designed to target sites deemed to be spammy, especially those violating Google's guidelines regarding link-building. Google has improved this filter and the Penguin 3.0 is said to be much more efficient, although we don't yet know exactly how much.

October 19, 2014

How To Ensure Optimal Crawling Of Your Website?

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Ensure Optimal Crawling Of Your Site
It is one thing to create a website and put up some content, but quite another to get it noticed by Google. Often, the more content you have, the higher your number of crawled and indexed pages in search engines. But that is not always the case. If the crawling process is not optimal, search engines might miss out on some of your content. Today, we have some guidelines for you from Google, explaining which fields in sitemaps are important, when to use XML Sitemaps and RSS/Atom feeds, and how to optimize then for Google.

October 17, 2014

5 Great iPad Apps For Blogging In 2014

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Blogging apps for iPad
Blogging is fun. But you know what's more fun? Blogging on the go! Ever since Apple first launched the iPad, people have been increasingly drawn towards mobile solutions to their daily-life routines. And being the geekier of the lot, Bloggers too have found gadgets that help them be more productive. Apple announced the launch of a new iPads yesterday, and we figured people would be flocking towards these Apple devices right now. If you are an iPad or iPhone user, or are planning to buy one, here are some apps that are going to help you blog!

October 16, 2014

Is HTTPS Ranking Boost Really Worth The Effort?

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HTTPS
Google announced back in August that sites secured with HTTPS will get a boost in search rankings - a secured site would gain a small benefit as opposed to a similar site without HTTPS security. We took a look at how exactly did this new ranking factor work, but like any other Google search ranking factor, it isn't very transparent. Instead, we came across some potential problems during implementation. So we ask again: is implementing HTTPS really a good idea, and is the ranking boost really worth the time and effort?

October 15, 2014

Which Is Better, Google Now, Apple Siri or Microsoft Cortana?

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Google Now vs Microsoft Cortana vs Apple Siri
Personal smartphone assistants might not yet be able to do your chores for you, but they sure have changed the way people search. The three tech giants have locked horns in a fierce battle to develop the best personal assistant, but which among them is winning? Google's search app Google Now is already able to make hotel reservations, and currently seems to have emerged out of the backseat. So let's take a look at what Google has to offer, and which of these assistants is worth your time.

 
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