Why take the test?Although this is a new feature, I think it is safe to say that users will be likelier to click on a site labelled 'mobile friendly' than a non-optimized websites, and that this label could potentially boost your website's CTR for mobile search.
We see these labels as a first step in helping mobile users to have a better mobile web experience. We are also experimenting with using the mobile-friendly criteria as a ranking signal.
- Website should avoid software that is not common on mobile devices, like Flash
- Text must be readable without zooming in
- Content should be resized to the screen so users don’t have to scroll horizontally or zoom
- Links should be far enough apart so that the correct ones can be easily tapped
Taking the test
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