Why Facebook ads?
If you come to think about it, $1 per day means reaching out to 4,000 new people who haven't heard of your business before.
TargetingYou have various options for targeting ads to a specific audience. These include basic demographic factors such as age, gender, geographical location, language, etc. In addition, you can target with other advanced options as well such as College/ College major, Moreover you can target audience based on education and relationship status - options you won't find anywhere else.
They're also great for promoting events. You can not only get people to join your event for sometimes as low as $0.15 each, you can also reach the friends of the people who've already said they're going.
Altogether, Facebook advertising is a powerful platform with a lot of options, and given its power, your company should have someone testing our Facebook ads for it, even if it's just at $1 per day!
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