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Showing posts with label Facebook. Show all posts
Showing posts with label Facebook. Show all posts

July 22, 2014

You Can Now Save Facebook Posts And Read Them later!

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Save Facebook posts
Ever wanted to read through status updates of all your friends, only to find yourself running out of time? There are lots of services out there that will let you save webpages for offline reading later, but the Facebook feed is pretty dynamic, and you can't simply 'save' it for reading later, not without having to download a host of files. Fortunately for you, Facebook has just announced a new feature that will let you save Facebook posts and read them later!

May 1, 2014

Now Login To Facebook Apps Without Sharing Your Data!

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Facebook Anonymous Login
Facebook and privacy concerns, the two go almost hand-in-hand. Or at least they used to, but perhaps not anymore. In an attempt to quell privacy concerns, Facebook has announced that users can now login to third-party apps without having to share their private data. This aims to put an end to the massive phishing and other such kind of scam that involve extracting personal information by 'rogue' third-party developers.

April 11, 2014

Facebook Announces Major Overhaul To News Feed - Bad News For Pages

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Facebook News Feed Overhaul
So I guess Facebook has, unwittingly, become our theme of the week month, though not without reason. Facebook marketing strategies are becoming a hot topic, as more and more businesses are wondering why their Facebook Pages are losing reach, while Facebook seems to be going stronger than ever with its advertisements. In a fresh wave of enhancements to the social network, Facebook has just announced a major overhaul to its news feed which aims to "reduce stories that people frequently tell us are spammy and that they don't want to see." Page admins, prepare to bear the brunt!

April 10, 2014

What You Need To Know About Facebook Ads?

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What You Need To Know About Facebook Ads?
Facebook has become an integral part of most online business, especially when it comes to marketing a brand to a social audience. It is the largest network on the web, with the widest reach, and is an ideal hub for those looking to exploit a market based entirely off of social interaction, given Facebook's controversial privacy policies. If you're an online business looking to further your campaign with the use of Facebook, then there are some important things you should know about Facebook ads.

April 5, 2014

How Does The Facebook Newsfeed Really Work?

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How Facebook Newsfeed works?
Facebook Pages today are faced with a much tougher challenge of keeping their boat afloat owing to the evolution of the Facebook newsfeed algorithm. Facebook weighs in a lot of quality factors, which collectively decide how many people can a post reach. This, coupled with the ever-intensifying competition for feed space means that Pages have to fight for every inch, like literally! Following up on our recent post about Negative Feedback and its impact on Reach, we'll discuss the whole newsfeed ranking process in a bit more detail.

February 25, 2014

How To Add an Address or Map To Your Facebook Page?

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How To Add an Address or Map To Your Facebook Page?
For any business, having a physical location can increase its worth manifold, and help bring in more customers who are 'nearby' - locals. Associating a physical address with your Facebook Page essentially makes it a Place (as long as your Page is in the Local Business category - you can change the category of your page later on). Places give users the ability to “check-in” and tell their friends where they are and what they’re doing. Places have their uses.

Why (And How Much) Should You Spend On Facebook Advertising?

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Why (And How Much) Should You Spend On Facebook Advertising?
Facebook ads are one of the best ways to instantly grow awareness about anything you're doing. They are a much less complicated, and probably cheaper solution than traditional pay-per-click schemes. And any type of business can benefit from them, from business-to-consumer businesses to local theaters, and even public speakers, musicians etc. But why exactly should these businesses or individuals invest in Facebook ads? What should be the size of this investment, and what can be expected in return?

January 16, 2014

14 Magical ways to increase "People Talking About This" count on your Facebook Fan Page

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People Talking About This
Have you ever given much thought to the "People Talking About This" metric for Facebook pages? Not a lot of people know what it is exactly, and I don't blame them. This metric looks shaky and inaccurate at best - changing all the time. But there's a lot more to it than meets the eye. It sounds like it calculates the mentions of a topic across the social network, but in reality, the metric only counts direct interactions with a page. Knowing about this metric, and knowing what type of activity increases it, can improve your Facebook marketing efforts by reaching out to your extended circles.

December 27, 2013

Top Tips To Get Your Page Discovered On Facebook

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Top Tips To Get Your Page Discovered On Facebook

A lot of the Pages on Facebook go unnoticed owing to the fact that Facebook only broadcasts your posts to a small percentage of your audience. And unless you spend some money on promotions (which increases the target audience percentage), chances are that you you’ll be struggling to reach even a fraction of your potential. Today, we’ll share some tips that could help you increase your page’s potential without having to pay anything.

October 6, 2013

What is EdgeRank and How Is It Calculated?

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Facebook EdgeRank
Whenever there's a need for delivering dynamic content to users, there's a certain algorithm involved. The simplest of these delivers the latest content, as is the case with blogs and news websites, or social networks like Twitter. But that doesn't always cut it, because sometimes, users want more than just the latest news. They want the top and quality content, as is the case with Google Search. And not unlike Google's Search algorithm, Facebook has its own algorithm for ranking posts, and displaying them on your newsfeed. And this algorithm is called EdgeRank.

September 16, 2013

Latest Study Reveals How Effective Facebook Hashtags Are (And Aren't)

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EdgeRank Checker study about hashtags
To Twitter and Google Plus users, hashtags are nothing new. They are known to have been useful marketing tools for many businesses. But Facebook is another matter. Facebook introduced the fancy hashtags back in June this year, a bit late in the offering. Too late perhaps, as one latest study suggests that Facebook hashtags might not be doing you much good. In fact, they might not be doing any good at all! The Facebook analytics service, EdgeRank Checker's findings conclude that posts with hashtags don't have an edge at all over posts without them!

September 15, 2013

What Are Facebook Hashtags and How To Effectively Use Them?

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Everything about Facebook Hashtags

If you have used Twitter, then you might be familiar with #hashtags. A #hashtag is basically a word or a phrase which is prefixed with a #. These #hashtags basically turn topics and phrases into click-able links. Twitter, Tout,, Tumblr, Instagram, Flickr, Google+, all support hashtags. Recently Facebook also added the support for hashtags, and naturally, a lot of the users out there don't know what to do with them. The concept basically carries over from Twitter, so Twitter users who use Facebook know what they are. But for someone who has never used Twitter in their life, the hashtag can be an enigmatically cool-looking phrase which apparently is becoming 'cooler' and trendier by the day. Here's all you need to know about Facebook Hashtags.

August 2, 2013

How To Embed Facebook Posts in Blogger?

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Embeddable Facebook Posts
Social media has taken the web by storm, and is now increasingly being integrated with various services. Social recommendations have now become a lot more important then they were a few years ago as compared to organic search, which goes on to show that the way the average internet surfs is changing. And it's no wonder that every social network wants you to share its content all over the web. For that effect, Facebook, following into the footsteps of YouTube and Twitter, has launched embeddable posts, which will enable blogs and websites to share status updates, pictures and videos that are on Facebook.

February 15, 2013

Facebook's Location Tracking - Are We Ready For This?

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Facebook Places

With a stalling stock, and tough competition from peers, it seems Facebook is now getting a bit more than it bargained for. This probably explains why they're hard at work improving their service, and introducing more features such as Graph Search, video and voice calling, and some brand new marketing features, the list is long, but doesn't end there. Facebook is introducing a new location tracking feature, which will help Facebook friends who are nearby to connect to each other. Additionally, businesses will be able to reach out to customers and promote offers to users based on their location. Apparently, this is a big change. But are we ready for this kind of thing?

November 12, 2012

Designing a Successful Facebook Offer for your Brand

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Previously, we have talked about a new feature released by Facebook recently called Facebook Offers. This feature lets you promote your brand by offering people rewards for visiting your website or your brand's physical location. Simple creating an offer, however, is just a start. To make it work, you have to utilize the maximum potential of your audience by designing a successful offer, and keeping the basic Facebook marketing tips in mind. And since you're spending money on creating offers, you have to be extra careful, as a slight mistake might result in a loss for your business. Here, we'll discuss some tips for designing a successful Facebook Offer.

November 7, 2012

How To Add Barcode and Redemption Code For Facebook Offers?

17 Comments so far

Yesterday, we talked about a latest marketing and advertising feature introduced by Facebook called Facebook Offers. Facebook Offers let you promote your brand or products by giving out rewards to people who visit your website or your brand's physical location (office, store etc). These rewards can be anything, from an ebook to a small gift hamper to an entry into a lucky draw for a larger prize. It is the next step in Facebook marketing, and you can be one of the first ones to make use of this feature. We have already talked about what Facebook Offers. Today, we'll talk about the different types of offers, and how to add Redeem codes or Barcodes for people to be able to redeem your offers.

November 6, 2012

Facebook Offers: How to Create an Offer for your Fan Page?

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Facebook Offers
Facebook has just recently launched a new feature for brand pages: Page offers. Page offers are basically rewards for your audience or customers who can claim them by visiting your store or online website, and also share with their friends. Not only does this engage your current customers or audience on a new level, it also extends the reach of your service or brand. Offers require a budget to run, but could worth be the investment your brand has been in need of. So let's take a look at how you can create offers, and what you can do with them.

October 1, 2012

Remove deactivated Profiles from your Facebook friend list

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Remove deactivated Facebook profiles
Facebook might be the largest social network in action today, but it isn't without its flaws. A lot of changes made by Facebook seem to cause problems for the users, especially the ones made in 2012. First, the Timeline, then the ticker and the ability of friends to add you to groups without permission. Then there's this problem regarding deactivated and deleted profiles in your friend list. Since the changes made, people started to notice old profiles (and new) that had been deactivated in their friends list. Now this isn't a problem, but it sure clutters up your list and inflates your number of friends. You can easily find and delete these profiles from your list and clear up things.

September 30, 2012

Receive Facebook Notifications Outside Facebook Window

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How many of you spend your leisure time browsing through Facebook, and  waiting for notifications or messages from friends? I know many, if not most, of you people might. Facebook indeed is a great tool to stay in touch, and many people, like me, log on solely to communicate with their friends. But who has the time to wait on the Facebook site for their friends to appear, or to check their Facebook periodically? Using MyStatusBar, you can now get Facebook notifications outside the Facebook site, leaving you free to browse through the internet and do your work.

August 24, 2012

Keyboard Shortcuts For Popular Social Media Networks

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Social Media Keyboard Shortcuts
A lot of people use Social Media. It's a great way to stay connected with your friends and family. If you landed on this page through a search engine, or even otherwise, then chances are that you are an active social media user. Some people deal with social media many times a day. For such people, and even others who aren't as avid at social media, it could pay off to learn some keyboard shortcuts. Browsers have shortcut keys, and so do websites. While some people might prefer the mouse, others can browse through their social world more quickly and efficiently with the help of keyboard shortcut keys. Here are the most useful shortcut keys for the three most popular social media networks; Facebook, Twitter and Google plus.

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