Optimizing Labels, Archives & Comment Links in Blogger (3)

optimize all links in bloggerThis is the last part of our series on Blogger SEO PACK 2012 series and it will help to remove great misconceptions and wrong seo concepts that are unfortunately spreading like fire everywhere. As Google, Bing and Yahoo continues to make search experience more trustworthy and neat and clean by removing all spammy and non-trusty sites, SEO has become the most famous name for webmasters. Since blogging is mostly about publishing fresh links to these search engines therefore it is important that you must equip your links with proper rel link attributes. Blogger is pretty different when it comes to labels. In wordpress we have categories and then sub categories that are called tags. Tags were introduced in wordpress so that pages could be provided a much deep navigation. However we don't have sub categories in blogger, what we have are called Labels. These labels in SEO terms can be called simply Tags. You attach tags to your posts to categorize posts. Don't confuse your selves with categories, labels and tags, they are all considered the same by search engines and can be described as category links.

BLOGGER SEO PACK 2012 SERIES
Part1: Blogger Multiple Sitemap Generation and Submission   Don't Forget to use our PHP TOOL For this!
Part3: Reduce Crawl Errors- 
           i.  Optimize Links in Blogger like Comments Archives and Labels
           ii. Correct VS Wrong SEO Techniques For Blogger Blogs

How important are links?

Search engine optimization revolves around optimizing mainly links. Your SERP ranking which is your ranking search engine results Page is depends largely on your meta tags, incoming and outgoing links. Links are hyperlinks that takes visitor from one page to another or from one section of your blog to another. Search Engine automatic programs called crawlers or spiders give great importance to links in any page. Your Page Rank juice flows in and out depending on how well are you linking. If you are linking to poor, low quality sites then on next PageRank update is that your PageRank would badly suffer. PageRank is responsible for telling Google how important your blog is and how faster it should be crawled and given importance. Your PageRank surely improves when others link-back(recommend) to you but you can loose the same PageRank by linking to low quality sites or sites that does not belong to your niche (blog topic).
To understand which sites you should link and which to avoid, please read:
But what about internal links? Can links on your blog effect your Blog indexing and Search ranking? Of Course!
All pages inside your blog are treated as separate web pages when it comes to PageRank juice flow. Archives like labels and comment links can badly produce crawl errors and makes the job difficult for search spiders to crawl your blog content/data. To make spider job easy you must act like a Traffic police by directing crawlers what to index, crawl and flow PR juice to. This is our aim of this tutorial and we will be turning your free blogger blogs into highly optimized webpages. But first lets learn some basics and wrong concepts shared widely these days.

Some Correct and Wrong SEO Concepts

I would personally except the fact that during my early stage of blogging, I personally shared some wrong SEO concepts and I used to learn them online from other fellow bloggers, but after becoming a certified SEO, most of my concepts related to how search engines work are now pretty clear. The information shared today is a result of thorough research and study, so you can confidently apply this tutorial to all your current blogs. Lets first discuss how links are structured and then share some wrong ways of optimizing them.
<a href="http://xyz.com" >Link Text</a>
This is a naked link with no link attributes. To optimize this link in order to tell search engines how much value should be given to the link you shared, most webmasters are using pretty strange ways.
Correct Concepts
These are rel link attributes that are validated by w3 (World Wide Web Consortium (W3C)) and search engines:
rel="nofollow"       
For telling robots that though you are linking a webpage but you don't  trust it or recommend it as a quality publishing website.
rel="external nofollow"
This has exact similar meaning as that of nofollow attribute but the word external tells robot that the linking is pointing outwards. In most SEO forums, its also discussed that it has the same effect as that of target="_blank". Target blank is an HTML attribute that opens a link in new window and external nofollow does the same. But  this is not true because if you click any comment link on this blog or any other wordpress blog using "external nofollow", you will observe that the link opens in the same tab. What I understand is that the difference between nofollow and "external nofollow" is that they both have the same effect but "external nofollow" is a better approach to use when the link is pointing out-words i.e Should be added to outgoing links you don't trust.

Series will continue .................................

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23 comments

PLEASE NOTE:
We have Zero Tolerance to Spam. Chessy Comments and Comments with 'Links' will be deleted immediately upon our review.
  1. thanks mohammed please concenterate more on the pro blogger series

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  2. Hello Mohammad bhai,

    I have subscribed your RSS.
    Please send the Monop template.

    Regards
    Janmejaya

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  3. One question always been in my mind is that should nofollow tag be used to big site have high PR, high alexa?? I mean say I wrote a post on antivirus, then should nofollow be used for a link to AVG or Avast or Kaspersky or any such big sites?

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  4. A/S bro,

    there is a serious problem in my blog, in heading menu of the blog, all the background image is gone and some other image is shown, you can look by yourself here, http://dark-hackerz.blogspot.in/
    See the header menu, Pls Pls Pls, help me to fix it, or else my blog will be in a great loss, Pls...... Thank You

    -Shadab

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  5. Hi brother, very useful series was this for me. I learnt a lot from this series. And I want to say 1 thing that every time I come to your blog I gain something new. And want to learn a lot from you.
    Actually I am going to participate in a wordpress theme optamization at one of the best engineering college in India. And I know the things I learnt from you will be very very useful for me there.
    Brother I am also facing a problem and have googled very much for its solution, but not find anywhere. My blog (www.myblogbest.in)homepage is showing my posts twice and I am unable to fix this one. Have tried removing of ""
    Can you help me in this also.

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  6. nice one thanks bro

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  7. Hi Mohammad Bro & Sir (both for me),
    In a comment above I discuss the problem of getting posts twice on my blog homepage and can not get any working solution for this anywhere on google, (I just found that lot of people are struggling due to this error) But today I have solved it and can I write a guest post on your blog about how to remove twice posts on your blogger homepage? If yes tell me the procedure brother, my mail id is: thesid4u@gmail.com
    -Sandeep Chaudhary

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  8. @bhavesh
    Of course not buddy. Nofollow should only be added to sites with no quality. Only add it to sites with low PageRank or limited pages with no proper text content on it. Let me know if it is still uncleared?
    :)

    @ManiVasagam
    No it wont. PageRank decrease only when you link too much to low quality sites and to sites that does not relate to your niche.

    @shadab
    I am sorry buddy looks like I too late at replying. You have figured it out. It might be happeing because you saved it on a image service site whose bandwidth limit exceeded and showed a blank no image instead. This happens mostly with photobucket and imagehack. Or you could have forgotten closing the image tag.


    @Sandeep
    Forgive me buddy I am too late at replying. Was busy with my other blog. I hope this could be the reason:
    There might have been two occurrences of the following code:.

    <b:widget id='Blog1' locked='true' title='Blog Posts' type='Blog'/>

    You are most welcomed to write us a guest post but our new policy includes one rule that either your published post limit should be above 50 or your blog must have at least PageRank 1.0. Only then we can accept a guest post from you. If your blog contains at least 50 written posts then you are most welcomed to write the post for us. :)

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  9. if rel='external nofollow' is meant to tell robot it's a link you don't trust, why link at all?

    Please advise.

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  10. @Mohammad
    Yea now I am cleared that nofollow should not be added to big reputed websites and quality websites. But does it have any advantage?? Are we getting any benefit??

    And yea I saw that "Guest posting has been closed until further notice"

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  11. @Mohammad Mustafa Ahmedzai

    Hi Mohammad Bro, Removing of code

    does not work because when we try to save template after removing that we get error from blogging.

    And I am writing atleast 1-2 posts daily and now my published posts are 32, and I respect your policies and will be with a guest post very soon. Have a nice time. Happy Blogging....

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  12. thanx Mohammad:)
    I am a newbie and not having the enough traffic on my blog,i think these SEO tips of MBT will help me for having traffic from search engines :)

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  13. Thanks so much for this information.I Will try this step on my blog. Thanks before....

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  14. This comment has been removed by the author.

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  15. your artice is very useful for me http://www.mobilyala.com

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  16. Thanks for you efforts Mohammad Bro , i am Admin at a Education Blog . I wanna know something about Backlinks.Should i buy backlinks to improve my blog rankings ?

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  17. @Narender

    No buddy never waste money to buy traffic. Just keep writing quality content, post daily, guest post at quality sites and keep optimizing your blog. Things will turn in your favour naturally. :)

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  18. After being a silent reader of your blog since long, today I could not stop myself commenting that your blog is an awesome source of learning.

    ReplyDelete
  19. I really like your writing style, great info , regards for posting : D.

    ReplyDelete